Yesterday I began the first post of my ‘New Girls Guide to New York Fashion’ week talking about how important your travel tribe is to a successful trip to the Big Apple, feel free to recap it here if you missed it. Next, the location of your hotel is key during this busy time in the city.
The majority of the shows were held between the Skylight at Moynihan Station, MADE at Milk Studios and Skylight Clarkson Sq. This means that the majority of our time throughout the day was spent catching uber rides and traveling back and forth. In order to make your trip as cost effective as possible, it’s imporant to find hotel accomodations within a good distance from those locations. Not only does it cut down on your travel time, allowing you to swiftly move from hotel to location, but it also will save you money in the long run. Did you know most hotels offer press rates? As soon as you have decided to attend and have rounded up your travel tribe, start researching hotels within the area and begin emailing them about collaborations. Just like you would for a blogger collaboration, attach your media kit and strike a deal. Many smaller hotels are willing to lower rates, comp meals, offer services in exchange for blog/ social media posts. Shop around and don’t give up!
Friday morning kicked off with getting our makeup done at the hotel with IT Cosmetics, the best way to start the day! We arrived at the Zimmermann show at noon, hence my outfit choice above. All the shows were running behind and the line was crazy long. Unfortunately that was a routine occurrance throughout the week. While I love Zimmermann’s delightfully chic pieces made with textured and ornate fabrics, I knew there was no way I’d be able to attend and make it all the way to Betsey Johnson’s 50th anniversary show, which was scheduled to start just an hour later! And boy am I glad I didn’t miss that show. Flouncy skirts, bright colors, adorned with glitter and sequins? Who wouldn’t be in love?
Each part represented a new theme. From ’80s-inspired dresses with wacky neon prints to British punk rock with a model giving photographers the finger at the end of the runway. The show closed out with the 73-year-old designer cartwheeling at the end of the runway and a string of 5-0 balloons! How fun, is every show like this?
Next stop, backstage with Aveda for the Latinista show where emerging Latino designers are given the opportunity to showcase their collections. We got to learn about the beauty and inspiration for the model looks; tousled low ponytails, that are sure to be all over the place come fall/ winter. Oh and a little rooftop view of the city, hanging out with the girls, and relaxing hand massages. Yes, please.